The ultimate secret to a successful blog:
You want a successful blog or you wouldn’t be here reading this.
Being a blogger myself and knowing the time crunch that you have on your day, I’m going to put the answer right up front.
The Ultimate Secret to a Successful Blog is:
Blogging out of your pain.
That’s it. No gimmicks. No platform hacks. The most successful blogs in the world started with this one statement: share your biggest pain point. Easy, right? Not convinced?
As a stay at home mom who’s unable to work outside the home (they wanted more to watch my kid than I could make in an hour), incapable of running an in-home daycare (we are living in shared living spaces so extra kiddos are not an option), and struggling to live on one income (my husband makes minimum wage), I had reached the end of my rope. So I took a blogging course to try and make money online. I learned the hard way money making topics matter little if your heart isn’t in them. Get your heart in the game and the money will come.
What is that one thing you hide from the world?
- For the Busy Budgeter (www.busybudgeter.com ) it was money. Both her husband and her made good money in recession-proof jobs that other people envy, only to find themselves living paycheck to paycheck. You can read more about her story HERE.
- For Ruth Soukup (www.livingwellspendingless.com) is was getting her shopping under control. A bored mom is a dangerous thing. Especially when that boredom extends from a super motivated personality. As a mom, we are always looking for things to fill our time. When you live in a place where the outdoors really isn’t an option (too hot, too cold, too rainy, nowhere to go) shopping to fill time can be a real temptation. Read more about her story HERE.
- For Nony (the alter ego of Dana White www.aslobcomesclean.com) it was admitting to the world that she was a slob.
The list goes on.
Did I mention that these women are mentors of mine? That their success with their blogs and home businesses have inspired and supported me in my own struggles. What they’ve been able to accomplish with their blogs is truly awe-inspiring. Legit income + kind of money on top of a voice into the lives of women desperate for what they bring to the table. Which leads us to step two.
Pray about it
Ok, this step might be just for those of us that believe in a Higher power. Interpret this as you will, but I believe if you are going to do step number 3, which has produced success for every blogger I’ve known who’s tried it, you might want to consult the person you trust most in the world about if it’s worth the risk.
Seeking guidance on something as personal as your private pain point is no laughing matter. Once it is out in the world wide web you can’t take it back. I’m still getting random Facebook posts popping up from before I was married. Nothing goes away and once it’s out there you don’t know who will read it. A future boss, your in-laws, insert worst case scenario here. If you don’t love yourself enough to accept the consequences of honesty, back away now. Don’t spend time building a false image. It won’t take off. People pay to have their pain removed. We go to doctors when we are sick. We rarely go when we are well. People subscribe to blogs when they believe that their own deep dark secret can be solved by you, which means telling them your deep dark secret. If you aren’t ready, if God is telling you NO, Stop. The only way you will know is if you talk with Him. End of story. Ready for step three?
Write about it.
Be brave. Don’t skirt around the topic. Feel empowered. You are not alone. You are not the only person struggling with this! Your message matters and there are people out there that need to hear it. If you write it they are one step closer to finding their answer.
To quote Ruth Soukup: “Do It Scared” (this is her copyright, all rights reserved by HER). She has the saying on the cutest mugs HERE. I love to have my green tea in this when I need a boost of confidence.
If for no other reason, write it for yourself. You need this answer as much as anyone. When you step out on faith, there will be an answer at the end of the tunnel. Just look at the success of the people that came before you. I know you have your own list.
That’s it. That’s the recipe for blogging success. Start your journey today by sharing your hidden source of pain in the comments.
PS: My next post is going to be about my own pain point. That deep dark secret I hide from the world. Subscribe to my newsletter HERE for a more in-depth dive into my personal pain.